The Programmatic Trading Committee’s Monthly Blog with David Bauckmann on Supply Chain Complexities

Introducing the debut of IAB Europe’s Programmatic Trading Committee’s monthly blog series! Every edition will feature a guest contribution from one of the committee members, offering unique insights into the most crucial issues facing the industry. Get a firsthand perspective from industry insiders—each opinion is individual and might not necessarily align with IAB Europe’s views. Nevertheless, fostering dialogue on programmatic topics is vital for advancing standards and excellence in programmatic advertising collectively.

Full article: https://iabeurope.eu/the-programmatic-trading-committees-monthly-blog-with-david-bauckmann-on-supply-chain-complexities/